Cuban Cigar Market in India
The Cigar market in
India is being pegged at around 300 million Dollars according a recent study
done by a prominent business magazine, and this combined with the rapid growth
of the Food and Beverage industry, we can expect that figure to jump by three
folds in the coming years. Although the debate that whether Indians are ready
for the Cubans still need to be ascertained, the machine made cigars are the
ones that are being sold in the largest quantities.
In the ten years that
I have spent in the prominent cities on India , I have smoked Cigars with
many a Cigar Connoisseur, and off late I am seeing a rising trend in young
smokers taking on Cuban Cigars. I also spoke with some of people from www.cigarsindia.in , I buy from them
because they are the only store in India that have all the Cigar brands from
South America on one comprehensive platform, and they were of the opinion that
the Cubans still remain the preferred brand of Cigars, although we introduced
some fabulous Cigars from the Nicaragua and the Dominican Republic.
Also, on my recent
visit to Delhi, which we can conveniently call as the Capital of Cigars in
India, I saw people at prominent social gatherings take on the Cubans only, I
dint see anyone who smoked a Non-Cuban. In my opinion, I like the Rocky Patel
Cigars the most, it is my personal favourite and I have been smoking Cigars for
almost 25 years now and light up almost every day. So, the monopoly enjoyed by Cuban
Cigars seem to really fascinate me and I wonder whether a lot of smokers are
smoking Cubans mainly because of the phrase “Cuban Cigars” or is that they are illiterate
in the rich tobacco of the Non- Cuban variants. Well, I guess we will have to have wait for
another 10 years to find out, as we see more brands like Ashton, Rocky Patel
and Oliva make their entry into the Indian market, it will be really
interesting to see how the market shapes up for the Cuban Cigars who are
increasingly coming under some intense competition from the Non-Cubans.
For now…lets just
light up!
Cheers
Bharath
Cigar Aficionado
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